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Related Press
Jul 3, 2024, 04:58 PM ET
CHARLOTTE, N.C. — Hendrick Motorsports has dropped longtime sponsor Hooters, saying the restaurant chain identified for hen wings and skimpy wait-staff outfits couldn’t meet its monetary dedication to the NASCAR group.
Hooters had sponsored the No. 9 automotive pushed by NASCAR Cup Sequence champion Chase Elliott since 2017.
Hendrick Motorsports thanked Hooters for it contributions since approaching board “to our shared successes each on and off the observe.” However it stated the chain couldn’t pay its payments.
“As a consequence of these unlucky and sudden circumstances, and regardless of intensive efforts on either side to determine a workable resolution, it turned crucial for Hendrick Motorsports to finish the connection,” the group’s assertion stated.
Hooters has just lately closed greater than 40 places across the nation, based on a number of stories. Messages left for Hooters public relations agency Cookerly PR by The Related Press weren’t instantly returned.
“Like many eating places underneath stress from present market circumstances, Hooters has made the tough resolution to shut a choose variety of underperforming shops,” the corporate stated, based on Nation’s Restaurant Information.
Hooters broke into NASCAR within the early Nineties, its brand on the automotive of late NASCAR collection champion Alan Kulwicki. It loved related success with Elliott, who took the drivers’ title in 2020.
