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Dale Earnhardt Jr vs Kevin Harvick Battle Awaited For NASCAR’s 2024 Season as Fox Appears to be like to Edge Out NBC

The 2024 season will mark the end of NASCAR’s $8.2 Billion worth broadcasting deals with FOX and NBC. With streaming giants vying for a piece of the lucrative pie, both media giants would attempt to establish their dominance through the coverage of races allocated to them. Interestingly, two racing veterans will play a key role

Dale Earnhardt Jr vs Kevin Harvick Battle Awaited For NASCAR’s 2024 Season as Fox Appears to be like to Edge Out NBC

The 2024 season will mark the tip of NASCAR’s $8.2 Billion price broadcasting offers with FOX and NBC. With streaming giants vying for a chunk of the profitable pie, each media giants would try to ascertain their dominance by means of the protection of races allotted to them. Curiously, two racing veterans will play a key function within the upcoming broadcasting tussle.

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One of the vital common NASCAR drivers, Dale Earnhardt Jr will proceed to entertain the racing fandom by means of his animated protection on NBC. However, the not too long ago retired Kevin Harvick will show to be a formidable foe within the Fox sales space subsequent 12 months.

Did Fox rent Kevin Harvick for 2024 to retain NASCAR protection rights?


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Within the 2023 Cup season, 16 out of 36 scheduled races have been lined stay by Fox Sports activities. In keeping with the cut up protection deal signed a decade in the past, the remaining 20 races, together with the playoff races, have been broadcast stay on NBC Sports activities. An identical schedule can even be adopted subsequent 12 months, after which a brand new broadcasting deal can be chalked out by NASCAR. It appears, desirous to retain their spot, Fox determined to enroll Kevin Harvick as their third everlasting commentator, together with Mike Pleasure and Clint Bowyer.

Previously two years, the third seat had hosted a sequence of rotating visitors, however as NASCAR President Steve Phelps had not too long ago proclaimed, “It’s an extremely aggressive market.” As reported by, Phelps asserted, “The quantity of curiosity achieve our media rights for ’25 and past exceeded our expectations,” With the Xfinity streaming rights already assigned to the CW Community, FOX knew it was time to up their sport. 

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The season opener Daytona 500 can have the seasoned voice of Harvick, in direct competitors with NBC’s Dale Earnhardt Jr. Junior, who would as soon as once more take cost of the extremely anticipated Chicago Road Race and the title-deciding playoffs, will comply with Harvick’s commanding presence within the first 16 races of the season. On the similar time, NBC additionally has racing analysts Steve Letarte, Jeff Burton, and Dale Jarrett, to lend their experience. 

Watch This Story: Kevin Harvick’s Last NASCAR Race

Regardless of the enviable panel and the problem of broadcasting and streaming opponents like ESPN and Amazon within the talks, the previous Stewart-Haas Racing driver declared a bonus he completely possessed.

Kevin Harvick is banking on his experience for an upcoming stint within the Fox sales space

At the moment, NBC possesses the racing abilities and recognition of Dale Earnhardt Jr and the expertise of former Hendrick Motorsports crew chief Steve Letarte. However neither of them can declare the distinctive information, abilities, and challenges confronted by Kevin Harvick within the Subsequent Gen racecar.

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After the announcement of his team-up with FOX Sports activities, Harvick had rightfully identified in an interview with Bob Pockrass, “There’s actually no person else who has stepped out of the automobile and into the sales space with the brand new automobile. There’s lots of new issues occurring with this specific automobile which are a lot completely different than the way in which that the opposite automobile raced, the way in which the opposite automobile felt.”


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For the 2014 champion, this function is a method to inform necessary racing tales and carry the legacy of the game ahead by meaningfully inculcating the fashionable era of racing followers. May that sincerity and dedication additionally translate right into a worthwhile deal for his media firm? The approaching season will unfurl the reply quickly sufficient.

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