$400 Million Price Dale Earnhardt Jr. & Spouse Amy’s Brainchild Continues Dominance With Successive Accolades

The streak of excellent information for Dale Earnhardt Jr. followers continues because the veteran driver luggage one other achievement. This week the Dale Jr. followers have been handled to the revival of the #8 Budweiser automobile that might return on the racetracks. And now it seems to be just like the co-owner of JR Motorsports is including extra accolades to his title for his non-racing ventures.

Dale Earnhardt Jr. is among the many few NASCAR drivers who’ve turn out to be profitable enterprise homeowners. He’s a proud proprietor of not only a NASCAR Xfinity Collection workforce but in addition a media manufacturing firm (Soiled Mo Media), a restaurant chain (Whisky River), and a Vodka model (Excessive Rock). The three way partnership of Dale Jr. and Amy within the spirit market is what’s making the noise after bagging the title of finest craft vodka in America.

Excessive Rock Vodka goes for back-to-back wins as finest within the nation

The Excessive Rock Vodka is a ardour undertaking by the Earnhardt couple, they usually launched the Vodka model in 2022. This undertaking got here to fruition after Sugarlands Distilling Firm collaborated with the Earnhardts. However what’s so particular concerning the Excessive Rock? You may need listened to triple-distilled manufacturers out out there, however Excessive Rock is distilled seven instances, which delivers a clean and pure 88 poof (44% ABV). The 88 additionally matched Dale Earnhardt Jr.’s 2014 Daytona 500 win.

USA Immediately launched a particular collection, 10 Finest, they usually ranked the very best craft spirits, mixes, and cocktails throughout the nation. Whereas Dale Jr. and Amy’s creation, Excessive Rock Vodka, bagged first place within the craft vodka class, the Sugarlands Distlining Firm additionally adopted swimsuit within the craft specialty spirits. This was certainly a clear sweep by the 2 events, who’ve had nice success with the model in such a short while.

“🏅 Excessive Rock has been topped Finest Craft Vodka in America for the second straight 12 months within the @USATODAY @10Best Readers Selection Awards! @DaleJr @AmyEarnhardt & your complete Excessive Rock workforce are grateful to all our superior followers. Thanks for serving to us obtain one other #HighRockMoment!” The vodka firm shared this on their X account.

Together with celebrating new ventures and success, Dale Earnhardt Jr. additionally took a stroll down the reminiscence lane of his racing days at DEI within the Busch Collection. Tony Eury Sr. joined him on his podcast, the place he spoke about his struggles driving the #3 Chevy earlier than profitable the championship.

Dale Jr. remembers a particular second

Like each younger driver, Junior was inexperienced and desperate to show his value again when he acquired his first full-time alternative in 1998. Nevertheless, his earlier runs on partial runs a 12 months earlier than resulted in crashes or tail-end finishes. The crash at Charlotte Motor Speedway even acquired the Intimidator fired up. Even earlier than Dale Jr. may make his rookie begin, he was gazing the potential for quitting on his racing adventures till he had a chat together with his father.

Recalling the dialog, he stated, “Though that occurred, the dialog we had on the again porch was a superb one which we by no means had earlier than. I simply wanted to listen to it from him. We had some fairly trustworthy feedback, I assume. You don’t have these conversations recurrently.” And that was it, and though he had a tough begin to his 1998 season, he gained confidence, received seven races, and in the end clinched his first NASCAR championship.

Honest to say, since his early days in NASCAR, Dale Jr. has now grown to turn out to be a legend of the game. And that is one thing his father, Dale Earnhardt, would’ve been happy with.