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Regardless of Dana White’s eagerness to enter boxing, UFC homeowners see potential funding enterprise ‘means down the highway’

November 6, 2024 10:00 pm ET For years, UFC CEO Dana White has teased adding boxing to his promotional portfolio. Despite recent bullish comments on diving into the sport, the UFC owners do not currently share the same vision. In September, during a Q&A before Callum Walsh’s boxing fight against Przemyslaw Runowski, which aired on

Regardless of Dana White’s eagerness to enter boxing, UFC homeowners see potential funding enterprise ‘means down the highway’


For years, UFC CEO Dana White has teased including boxing to his promotional portfolio. Regardless of current bullish feedback on diving into the game, the UFC homeowners don’t at present share the identical imaginative and prescient.

In September, throughout a Q&A earlier than Callum Walsh’s boxing battle towards Przemyslaw Runowski, which aired on UFC Battle Move, White mentioned he was working toward “big announcements” along with his boxing involvement.

“If you realize something about me and also you return and have a look at something that I’ve ever mentioned, I by no means say something that I don’t do – ever,” White mentioned. “I’ve by no means mentioned (one thing I don’t do), and we’ve been kicking the entire boxing factor round for a very long time. You’ve by no means heard me commit and say, ‘I’m in.’ I’m in.”

Apart from the UFC, White has been busy lately with totally different ventures. He has launched Dana White’s Contender Sequence, which presents regional MMA fighters the chance to earn a UFC contract, and a slap preventing league named Energy Slap.

Wednesday, throughout a quarterly earnings name, TKO Group Holdings president and CEO Mark Shapiro shared his ideas on White’s want to leap into boxing.

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“Initially, some off-the-cuff feedback from Dana White don’t translate into a technique that we’re speaking to the road,” Shapiro mentioned in a quote transcribed by MMA Fighting. “Dana says a number of issues and has a number of passions and that’s why we love him. He’s additionally the perfect promoter the game of MMA, and albeit if it was boxing, has or will ever see.

“What I can inform you is boxing at its finest is confused and fragmented. At its worst, it’s damaged. We expect the game presents an fascinating progress alternative for us. Dana White, and I ought to point out (WWE president) Nick Khan, have deep experience and longstanding relationships in what they name the candy science, in any other case often called boxing. If we have been to get entangled in boxing, we might anticipate to take action in an natural means, not (mergers and acquisitions) means. So, i.e., we’re not writing a test. If we launched the vertical at any time, we type of see it as doing it with a companion that will fund it and pay us to function.”

White has often sported Zuffa Boxing t-shirts over time. He’s at present a backer of Walsh, a 12-0 boxer from Eire, maybe his most important step towards the game but. The UFC boss admits that a part of Walsh’s attract is his Irish background, which reminds him of the early days of Conor McGregor, who grew to become a megastar in MMA.

Regardless of White getting behind a rising expertise, the UFC homeowners don’t seem able to launch a boxing enterprise on their very own. The group appears prepared to discover potential partnership choices, however in response to Shapiro, it isn’t a part of their quick plans.

“Nothing to announce in the present day, however that is one space we’re going to proceed to discover,” Shapiro mentioned. “We’ve talked a few dearth of leagues which might be on the market. Clearly, we’re buying (Skilled Bull Riders), there’s not a lot else. We don’t essentially want so as to add something to our mannequin, however boxing is ripe for a repair.

“We’re blessed to have two specialists within the discipline, and if a possibility presents itself or we are able to chase one down that doesn’t put a lot threat or any threat for that matter on us financially, then we’re going to pursue it. When it comes to fashions and leagues and the way we’d construction it, and so forth., and so forth., that’s means down the highway. As soon as we have now one thing, if we have now one thing, you’ll be the primary to know.”

Remember to go to the MMA Junkie Instagram web page and YouTube channel to debate this and extra content material with followers of blended martial arts.

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